1. Who these terms apply to
These terms govern work carried out by Parkor Ltd (“Parkor”, “we”, “us”, “our”), a company registered in England and Wales, company number 16982219.
Parkor works with businesses, not consumers. If you are engaging us on behalf of a company, you confirm you have authority to do so.
These terms apply alongside the scope of works we issue for your project. Where the two differ, the scope of works wins — it's specific to your job and these terms are general.
2. What we do
Parkor is a fractional strategic marketing practice. We provide strategic marketing, performance marketing, platform development and integrated marketing support — as thinking, planning and specification rather than as an open-ended retainer.
We are engaged by the session or by the day. We are not your employee, agent or exclusive supplier, and nothing here creates a partnership or joint venture.
We don't guarantee commercial outcomes. Marketing results depend on your product, your market, your pricing, your delivery and the platforms involved — most of which are outside our control. What we do guarantee is that a session produces the output we agreed it would produce.
3. How an engagement starts
- You send a brief. This is a summary, not a contract. It's free and it commits you to nothing.
- We review it and come back to you. If we don't think a session will help you, we'll say so.
- £250 pro forma holds the date. We issue a pro forma invoice for £250 and the initial meeting and consultation is confirmed once it's paid. If we go on to work together, that £250 is credited against your first full day.
- We agree the scope. In the session we work through your brief, revise it where it needs revising, and produce a scope of works setting out the sprints, deliverables, timings and days assigned to each.
The scope of works is the document that governs delivery. Work begins once you've accepted it in writing — an email saying yes is enough.
4. Fees and payment
We work on a blended day rate of £650 per day. The initial meeting and consultation is secured with a £250 pro forma payment, credited against your first full day if we continue.
We will always be up front about an estimated time to deliver your objective — and if we go over time after we've locked in the brief and what is to be delivered, that's on us, not you. We don't come asking for more to cover our overtime.
- Estimates. Every scope of works states the days assigned to each sprint and the resulting fee. You know the full cost before you commit to it.
- Overruns. If we take longer than estimated to deliver the agreed scope, we absorb the additional time. This is the point of the fixed estimate.
- Changes of scope. If you ask for something outside the agreed scope, that isn't an overrun — it's new work. We'll issue a new brief with its own days and timings, and you decide whether to proceed. We won't quietly absorb scope creep and we won't quietly bill for it either.
- Securing the meeting. Your initial meeting and consultation is booked against a pro forma invoice for £250, payable to confirm the date. It is not an administration fee — it buys the session, and you leave it with an actionable output whether or not you continue with us.
- Credited, not additional. Where we go on to deliver agreed continued service, the £250 is credited against your first full day. Your first invoice shows the full £650 day rate with a £250 discount applied against it, leaving £400 payable — so you can always see the rate you're being charged and the credit you've been given. The £250 is credited once, against the first day of agreed work; every subsequent day is charged at the full £650.
- If you don't continue. The £250 is retained. It has paid for the meeting, the preparation behind it and the output you take away. There is nothing further to pay and no obligation to proceed.
- Invoicing. Invoices are issued as set out in your scope of works and are payable within 14 days.
- VAT. Parkor Ltd is not currently VAT registered, so no VAT is charged. If that changes we'll tell you before it affects an invoice.
- Third-party costs. Media spend, software licences, stock assets and similar costs are yours and are not included in our day rate. We'll always tell you before you commit to any.
- Late payment. We may charge interest on overdue invoices at 4% above the Bank of England base rate, and may pause work until payment is received.
5. Rescheduling and cancellation
- Moving a session. Give us more than 5 working days' notice and we'll move it at no cost, and your £250 carries over to the new date.
- Short notice. Cancel or move with 5 working days' notice or less and the £250 is retained, because the time has been held for you and can't be resold at short notice.
- If we move it. If we have to reschedule, you can take a new date or a full refund of the £250, whichever you prefer.
- Stopping ongoing work. Either of us can end an ongoing engagement with 14 days' written notice. You pay for work completed and days already committed; we don't charge for days not yet worked.
6. What you need to give us
The work depends on you providing accurate information, timely access to the people and data we need, and decisions when we ask for them. If a delay on your side pushes a project out, timings move — the absorbed-overrun commitment in section 4 covers our estimating, not waiting time.
You confirm that anything you give us — brand assets, data, copy, imagery — is yours to use, and that you have the rights and permissions needed for us to work with it.
7. Who owns the output
You do. On payment of the relevant invoice, all intellectual property in the deliverables we produce for you transfers to you. You can use it, change it, hand it to your own team, or give it to another agency to execute. That's deliberate: we're here to support, not to become something you can't leave.
Two carve-outs, both normal:
- We keep ownership of our own methods, templates, frameworks and know-how, including anything we developed before working with you. You get a perpetual licence to use them as embedded in your deliverables.
- Third-party material (stock imagery, fonts, software) remains subject to its own licence.
Where we've used AI tools to assist in producing a deliverable, we'll tell you. We check AI-assisted output before it reaches you, but you should verify factual claims and figures before publishing them.
8. Confidentiality
We treat your commercial information as confidential and won't disclose it without your permission. The same applies in reverse to anything we share with you about how we work.
We won't name you as a client or publish anything about your work without your written agreement.
9. Liability
We'll carry out our work with reasonable skill and care.
To the extent the law allows, we're not liable for indirect or consequential loss — including lost profit, lost revenue, lost data or lost business opportunity — arising from work we do for you or from decisions you take based on our recommendations.
Our total liability in connection with an engagement is limited to the fees you have paid us for that engagement in the 12 months before the claim.
Nothing in these terms limits liability for death or personal injury caused by negligence, for fraud, or for anything else that can't be limited by law.
10. General
- Subcontracting. We may use freelance or associate support, bound by the same confidentiality obligations. We remain responsible for the work.
- Changes to these terms. We may update them. The version that applies to your project is the one in force when your scope of works was accepted.
- Whole agreement. These terms and your scope of works are the whole of what's agreed between us on the subject.
- Governing law. These terms are governed by the law of England and Wales, and the courts of England and Wales have exclusive jurisdiction.
Contact
Questions about these terms: help@parkor.agency.